AGP Executive Report
Last update: 2 hours agoCoastal Experiences: Riders can gallop along the Atlantic shore near Essaouira, with Diabat’s dunes, lagoon and historic ruins forming the backdrop. New Air Links: easyJet’s Birmingham–Agadir service starts October 27, with two flights a week and fares from £21.99 one way. Ryanair is also adding winter flights from Milan to Agadir and Rabat. Tourism Investment: Morocco’s airports handled 26 million passengers in the first eight months of 2026, up 8.8% year on year. The country is also planning 60,000 new hotel beds by 2030 as it prepares for more visitors. Leisure Industry: Rabat hosted the first AAAEXPO, bringing together more than 100 exhibitors to explore investment in attractions and entertainment as part of Morocco’s tourism offer.
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